Aaron Tavakoli, Product Marketing, EFI

Hard to believe but it’s that time of year already — next week the EFI user community will once again convene in Las Vegas for the annual EFI Connect User Conference. Connect 2016 was EFI’s largest conference ever, and 2017 promises to be even bigger with a Wednesday morning fireside between EFI CEO, Guy Gecht and Joel Quadracci, CEO and President of Quad/Graphics and a Tuesday evening fireside chat with Jeff Jacobson, Xerox CEO amongst many others.

For the first time at Connect, we’ll also be streaming select sessions via Facebook LIVE — which is exciting because it will give our user community who can’t make it to Las Vegas a preview of some of the amazing content we provide to attendees throughout the agenda.

A big part of what makes Connect so successful and valuable are the experts we bring in both from within the EFI family and from our extensive partner community — and both of our LIVE sessions this year are hosted by partners:

In the first Business Builder LIVE session: Execution with Print Software Enables Your Business to Profitably Scale, Thursday, at Jan 19, 2017 9:30 a.m. PST, Jennifer Matt and Jane Mugford from Web2Print Experts will interview Courtney Summers from Benson Integrated Marketing Solutions and discuss Benson’s approach to scalable growth and product diversification. Over the last two years, Benson has tripled their revenues, increased their profitability, and maintained their head count by brilliantly executing across their entire print software technology stack. CLICK HERE TO ADD THIS SESSION TO YOUR CALENDAR

In the second Business Builder LIVE session: Direct Mail — Everything You Need To Know!, at Thursday, January 19, 4:45 p.m. PST, Steve Belmonte CEO of AccuZIP, Inc will provide an overview on Direct Mail basics, the importance of good data quality and how to leverage the USPS® (United States Postal Service) and automated workflows for successful and personalized campaigns. CLICK HERE TO ADD THIS SESSION TO YOUR CALENDAR

To attend these LIVE sessions via Facebook add the reminders above to your calendars — and visit the EFI Facebook page — set your notifications to alert you to LIVE broadcasts — and we’ll see you there!

See original post at https://www.linkedin.com/pulse/business-builder-live-efi-connect-2017-aaron-tavakoli

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